What is WebAR or WebXR and Why is it So Exciting — Queppelin

Queppelin
5 min readJul 22, 2020

Virtual & Augmented Reality is revolutionizing the world with WebXR and WebAR which make possible to augment the reality through web browsers.

Be it virtual meetings or product launch, or even furniture galleries, it provides direct web based solutions, without consumers being asked to download an app.

Such WebVR, WebAR and WebXR samples provide a deep introspection into the future of the industry. Be it any domain, from marketing to home appliances, the AR, VR and WebXR has got it all covered.

The era of Web Augmented Reality is booming with the 5G networking and the game changing AI.

It has all become possible because of the extensive web AR Frameworks which makes the development and rendering of AR in Web browsers possible.

The industrial requirement of WebXR Application development is skyrocketing, as the industries are shifting from on physical presence to a virtual location independent, work from anywhere paradigm.

Even the marketeers now understand the positive influence of Augmented Reality Demos.

What is WebAR ?

WebAR is the direct use of Web Browsers, bypassing the bulky nature of the applications, to experience the augmented reality from any device.

Yes, it means you just need any device with a working internet connection to experience AR, directly without the need of downloading applications and cluttering your device storage.

With great power, comes great responsibilities. Since, webAR and WebXR, are light weight, they run swiftly through browsers.

Considering the limitations of the web-browsers, it poses a challenge for the developers who have limited access to device hardware because of restricted permissions to the browser.

Hence, a careful design paradigm is required in order to develop WebXR and WebAR applications.

The Generation of WebXR

What WebXR is beyond WebAR and WebVR. It is an extended reality beyond your standard apps, through the Web.

These are the most primary hurdles that AR/VR try to jump through. The dedicated hardware layer is being bypassed, and this being the primary reason for migration and widespread acceptance of the technology.

The end consumers get a taste of what they will be experiencing through a progressively rich method.

WebXR further moves a step further for people with VR Devices and helps to design an augmented and more realistic perspective of the product which is being covered, hence ensuring more customer conversions.

This interesting project form Google is a prototype of how cross platform and device independent software are gaining traction in present day.

Further, much more advanced APIs like WebXR have been developed to incorporate the holistic experience the Web Augmented Reality has reserved for the future.

It will not be wrong to say that WebXR is to VR what the web browsers were to the internet in the 20th Century: It is going to be open access to VR, bringing the technology to the masses.

WebAR v/s WebVR v/s WebXR

WebVR targets the use of VR devices for experiencing the environment. But it lacks the most important feature i.e. Augmented Reality.

This takes us to WebAR which uses various markers in order to augment the reality. WebAR and WebVR are quite popular, but WebXR has become the most popular standard.

The former can be said to be deprecated with the new features which WebXR offers. It provides an immersive web experience, a very basic sample of which can be found here.

The inclusion of VR and sensors makes it yet more special as compared to webVR and WebAR. Further, a markerless WebAR approach makes it more interesting. What we mean by markerless is not using visual markers for positional and orientational analysis.

Rather, it requires a far fetched feature detection and use of correspondences for enhancing the experience.

How Queppelin does it?

At Queppelin, we have a dedicated team to turn your vision to reality . Our team of experienced developers and designers are fully committed to your requirements.

Our XR Labs assure an iterative design paradigm. At every level of production throughout the XR Application development, this ensures highest consumer satisfaction.

XR is the best fit for business applications such as marketing, product demonstrations, presentations, and learning. Facebook WebXR is one highly consumer oriented example.

We get multiple queries of what problems we work on solving. Our teams work on bringing almost every vision to life. With clients spread across various countries, we strive to deliver the state of the art results that ensure end user satisfaction and fit our clients best needs.

We mostly work with the following tech stack :

The beauty of WebXR is that it serves the purpose of catering the content to the end-users without the requirement of downloading applications, hence bypassing App-Stores.

With our WebXR development services, your applications become approachable by a broader consumer base because of the smooth and interactive user experience.

This in-turn benefits the marketing agencies a lot, reduces the incurred cost and hence targets a broader user base.

Our XR Skills and Experience

At Queppelin, we have a dedicated WebXR Lab consisting of developers who have been working on the technology since its inception.

We strive to deliver innovative solutions for your ideas. We have custom made samples for you for Web AR Face tracking which can be demoed.

Further, the above samples we covered provide a basic gist of the power of WebXR and we love implementing WeXR services we have been offering our clients.

How do we deliver our WebXR Solutions?

The teams at our Queppelin WebXR Labs follow the following protocol while developing solutions for you.

It all starts with ideation where we analyse your idea, and select the tools to bring it to life!

We begin by listing the features you want in Your WebApp, incorporating your continuous feedback. This feedback helps our development team to strategize those features.

Our flow towards providing a solution for WebAR, WebVR and WebXR development includes:

  • We Conceptualize the Flow: After analyzing your idea, we lay down a timeline while keeping in mind all the challenges. We focus on developing and prioritizing the trickiest parts. So, it is essential to identify such problems.
  • We Strategize and Plan: Having analyzed the challenges, we work on the principle of frugality. This helps us optimize the entire development process in terms of our time and finances.
  • We begin Development: After we have the whole plan, our team implements an industry-tested approach to ensure timely delivery. After the development of graphics is completed, we keep consolidating them regularly after testing.
  • The WebSolution is ready to Launch and then we stay in touch: It’s not over with us launching the app in the market. We keep a regular eye on the trends that your app follows so that we can make the required iteration to the mobile gaming app.

In case you have an idea, or just need a demo, we are just a mail away.

We love hearing and networking and are readily available at [email protected] for queries.

Originally published at https://www.queppelin.com on July 22, 2020.

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Queppelin

Metaverse — Augmented Reality, Virtual Reality and AI Solutions for Your Business.