Web 3.0 — The Next Internet Revolution

Queppelin
The Metaverse Guy
Published in
8 min readJan 21, 2022

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There’s nothing that the crypto kings and tech lovers of Silicon Valley like more than a trendy word, and they’ve got a new one going around that’s becoming more and more popular: Web3.0.

It’s an umbrella phrase for the ideas all pointing in the direction of abolishing the big mediators on the internet. In this contemporary age, navigating the web no longer means logging onto platforms like Facebook or Twitter. In a web 3.0 world, users own their data and switch from service to service like social media to email to shopping using a single customized account.

Remember, the initial days of the Internet in the 1990s were Web 1.0 which presents data and information in a largely stationary way and is characterized by low users’ interaction with the content. For example: writing comments, manipulating or developing the content of a website.

Technologies and methods of Web 1.0 are still used widely for displaying static content like manuals and laws. The centralization of the content production marked the generation of the Web — like AOL and directories, portals Yahoo, and Craigslist.

Very few produce information that is consumed by many. Similarly, the broadcasting model is widely used in the media industry by radio, television, newspapers, and magazines.

One of the best characteristics of Web1.0 was the democratization of information access.

On the other hand, Web 2.0 has its content predominantly generated by its customers in a process where: many users create content and many consume.

One of the best examples of this model is Wikipedia. Other examples of user-generated content platforms are social media, blogs, and YouTube. In Web 2.0 users are not just content consumers; they become producers or co-producers of content.

Therefore search engines have become more developed and proliferated since there is no more room for lists of links in directories, which has given a huge volume of content made by many.

Web 2.0

Web 2.0 came as a major change in the digital world. Since the last two decades or so the bland web pages of Web 1.0 have been entirely replaced by Web 2.0’s social connectivity, interactivity, and user-generated content. This model makes it possible for user-generated content to be discovered by millions of people globally, in an instant; this remarkable reach has led to a surge of user-generated content in recent years.

The exponential advancement of Web 2.0 has been driven by key inventions such as inexpensive mobile internet access, social networks, and the near-ubiquity of powerful gadgets like iPhones and Android-powered devices. These developments facilitated the domination of apps that greatly expanded online interactivity and utility — for example, Whatsapp, Uber, Airbnb, Facebook (now Meta), TikTok, Twitter, Instagram, and YouTube, to name a few of them.

The extraordinary revenue growth of these powerful platforms has made various Web 2.0-centric firms — like Amazon, Apple, Netflix, Google, Facebook/Meta — among the globe’s greatest businesses by market capitalization.

The Actionable Intelligent Web — Web 3.0

Web 3.0 or Semantic Web incorporates the qualities of Web 1.0 and 2.0 by adding machine intelligence.

The creator of the Web, Tim Berners-Lee, has published an article in a magazine setting up the foundation of Web3.0 where he has decoded how two brothers organized the logistics to support their mom’s health treatment. They use intelligent agents, automatically interacting with clinical systems, among themselves and with their home appliances.

In Web 3.0, the machines get along with users in content production and decision-making, revamping the conventional supportive role of the internet infrastructure into a protagonist element in content generation.

Web 3.0 services can unify users and machines for problem-solving, reasoning, and innovation tasks. Thus, with its massive processing capacity, Web 3.0 can bring services and products to people and businesses with elevated value because of their high customization and assertiveness.

Web 3.0’s best characteristic is the democratization of the capacity of action and knowledge, which was formerly only available to giant corporations and governments.

Web 3.0 examples

Here are some real-world examples by which Web 3.0 will be able to provide greater user utility:

For instance, if you are making plans for a holiday and are on a budget, you presently would have to spend hours booking flights, looking for accommodation, and car rentals, trawling through several websites, and comparing rates. With Web 3.0, competent search engines will be able to collate all this data and generate tailored suggestions based on your profile and preferences, saving you hours of unnecessary labour.

Some breakthrough examples of Web 3.0 applications are Apple’s Siri and Wolfram Alpha which can summarise large amounts of data into information and helpful actions for people.

Wolfram Alpha

In Wolfram Alpha and Google, typing the “Argentina vs. Brazil” phrase in both searching engines, and then we observe substantial differences in the results:

Search results Google vs WolframAlpha

In Google, the results were mainly about football games between Brazil and Argentina. It is noteworthy that the words “football” or “games” were not mentioned in the search.

In Wolfram Alpha, the tool reckons that the search is a comparison between two nations and accordingly presents organized statistics, historical, demographic, geographical (maps), linguistic, and other practical aspects for proper comparative analysis.

Further, conventional Web 1.0 and 2.0 often bring information based on what is most popular, therefore not bringing what is most relevant to the user at that time.

Siri

Apple’s Siri uses techniques of artificial intelligence and speech recognition to bring outcomes and execute actions.

Sapien

With Web 3.0 social networks, there will be a complete change in the platforms like Sapien, Indorse, Sola etc. Sapien is an outstanding Web 3.0 example because it is a tokenized, democratized social news platform that utilizes the Ethereum blockchain. Furthermore, it is highly personalized.

Defining Features of Web 3.0

Connectivity and ubiquity: With the emergence of Web 3.0, data and content are more connected and omnipresent, accessed by numerous applications and with the rising number of devices connected to the web every day. A marvelous example can be the Internet of Things.

Decentralization: This is a core principle of Web 3.0 and is pretty evident while studying Web2.0 vs Web3.0. In Web 2.0, computers use HTTP in the form of various web addresses to find data, which is stored on a single server. With Web 3.0, because the information would be found based on its content, it could be stored in several locations simultaneously and thus be decentralized.

With Web 3.0, the data generated by increasingly powerful computing resources, including phones, desktops, gadgets, vehicles, and sensors, will be sold through decentralized data networks, ensuring that users retain ownership control.

Artificial intelligence (AI) and machine learning: Computers will be able to understand data like us, through technologies based upon Semantic Web theories and natural language processing. Web 3.0 will also use machine learning, which uses data and algorithms to emulate how humans learn, slowly enhancing its precision.

These abilities will facilitate computers to produce faster and more appropriate results in a broad spectrum of areas like drug development and new materials, contrary to just targeted advertising that forms the bulk of current efforts.

Trustless and permissionless: The network will allow users to interact directly without going through an intermediary and anyone can participate without authorization from a governing body. Therefore, Web 3.0 applications will operate on blockchains or decentralized peer-to-peer networks referred to as dApps.

The Architecture of Web 3.0

Web 3.0’s underlying architecture has yet to be established completely, there is agreement on some of the common characteristics this new version of the internet will feature:

Artificial Intelligence: Web 3.0’s semantic web will be enabled by advanced AI software capable enough to decrypt natural language and understand user intention. Therefore, the new internet will provide more instinctive, user-centric interactions. These Artificial Intelligence processes will also play a main role in maintaining the virtuous content ecosystem of Web3.0 by separating credible data from deceitful posts.

Semantic Web: It is anticipated to be able to analyze and act on a broad spectrum of digital content by forming complex associations between user behavior, web services, and other contextual data.

This breakthrough will facilitate a remarkable level of data connectivity and mark a notable departure from the current internet model, which concentrates on keywords and structured numerical values. Its goal is to make Internet data machine-readable, increasing its all-around efficiency and effectiveness on a far-reaching scale.

Secure, Ubiquitous Data: While Web 3.0 will bring a new era of interconnected IoT gadgets and multiplatform interoperability, the information stored and shared on this new internet will also be safer and flexibly applied than present web data.

Visual Immersion: Modern technology already offers an outstanding collection of VR/AR-enabled experiences. Nonetheless, Web 3.0 is expected to expand the usage of 3D graphics and Virtual Reality technologies in a way that blurs the barriers between the physical and digital worlds. This immersive technology will allow different ways to interact with products and services and display or procure information.

This will be due to Web 3.0’s decentralized network infrastructure, which enables eliminating non-value-adding middlemen, eradicating the risk of a centralized server malfunction, and allowing users to completely own their data. Web 3.0 may also enable applications to be device-agnostic, allowing different types of software and hardware platforms to interact with one another without any hassle.

Advantages of Web 3.0

This technology facilitates the login experience for your website visitors. Consumers will still have an easy way to sign in on your website, and there won’t be any pressure of securing their data, as it’s already safer.

Web 3.0 could also stave off hacking, as blockchain technology is recognized for its high-security standards because of end-to-end encryption of records. Anonymizing data and needing permission to access it is another layer of security dissuading cyberpunks. Giants like Google, Apple, and Facebook are already using it for security.

AI can automate mundane entrepreneurial tasks, freeing the entrepreneur to concentrate on the tasks that need human intervention.

The advanced technologies offer further opportunities for innovation, such as Google’s development of Augmented Reality technology. It teams with geolocation to create 3D maps that will without a doubt help customers to find your business. Moreover, Web 3.0 will also enable you to find them.

Nowadays, a business might use non-fungible tokens tied to a virtual product to reach its customers in the gaming audiences. For instance, luxury brands allow consumers to buy virtual versions of products that appear in cyber worlds before the real-world version is ready. This is an incredible means to spread awareness of the product and build excitement around it.

How does Web 3.0 fit with the metaverse?

Facebook said its priority would be to build the “metaverse,” a digital future where everyone is residing, interacting, and working together in virtual reality. As a result, it was recently rebranded as Meta.

Among Facebook’s stated principles is “robust interoperability,” implying that users could take their avatars from site to site seamlessly, rather than have to log in to accounts governed by different firms every time they visit new sites. This is also one of the objectives of Web3.0.

Web3.0 and Metaverse guarantee to reinforce consumer privacy, which will make prospects more safe visiting your website. Advanced technologies like Artificial Intelligence, Machine Learning, and Virtual Reality will combine to create a 3Dimensional experience, with businesses and clients both winning from a better, secure engagement. Therefore, in Web2.0 vs Web 3.0, Web 3.0 is a clear winner.

For more information regarding this incredible field, visit https://queppelin.com/ and learn much more about the exciting future, Web3.0!

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Queppelin
The Metaverse Guy

Metaverse — Augmented Reality, Virtual Reality and AI Solutions for Your Business.